At the 2007 AWAI Copywriters Bootcamp, Herschel Gordon Lewis shares an outrageous example of email copy gone berserk.
Herschel is trying to make the point that copy should be kept simple to read and easy to understand.
Check this out…
[mc src="http://www.youtube.com/watch?v=fRit98Mk8rU" type="youtube"]Herschel on Email Copy[/mc]
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