This will be an unusual recommendation… especially if you are a traditional business owner.
But one of the best lessons I learned as a senior marketing manager is that we can find competition crushing innovations simply by looking at what parallel industries are already doing.
Well one parallel industry to yours may be the Direct Sales and Information Publishing industry.
I’ll make this short.
Global Information Network, whilst you may not be interested in it yourself, or the approach it is taking by alluding to ‘secret societies’ of the rich and famous… what you can learn from it may be priceless to your business.
They have released many thousands of dollars worth of live event recordings and trainings as downloadable audio files, and I encourage you to get it all.
Here’s what you need to do:
Join as a free ‘affiliate’. Just go to the GIN site and click the ‘Affiliate Program’ link at the bottom of the left hand menu. Then scroll to the bottom and find the free “Join as an Affiliate link”, and register.
Then you’ll have access to the pdf’s including excellently written sales letters that you can take inspiration from, plus all of the thousands of dollars worth of audio training files.
This is an incredible find for any business owner or marketer, as it gives you an amazing example of how to put together a branding, sales and marketing campaign that can flatten your competition.
Enjoy. Any questions or interest in what GIN is doing, contact me.








{ 1 comment… read it below or add one }
Hi Gavriel,
I am very impressed with your description of GIN above – so much so, may I use it or part of it to pass on to friends and others ?
Sorry if this request is duplicated, my previous message ‘got lost’ before
I had finished !! I think I added that my request was because I could not POSSIBLY do any better if I tried !!
Gwyneth